About IDEO: Our Story, Who we Are, How We Work

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h3china text-center">关于IDEO</h1><div class=" mx-auto mt-2 h-[5px] w-12 bg-black"/></div><h3 class=" blogTopicTitlechina my-5 text-center">IDEO是一家全球创新设计公司。我们运用设计创造积极的影响。</h3><div class="im:grid-cols-3 im:gap-x-0 mx-auto my-10 grid grid-cols-1 gap-y-6 gap-x-8 py-[15px] md:grid-cols-2 md:gap-y-14 "><div class="stat-card im:bg-white bg-grey-04"><div class="im:py-[35px] m-[15px] py-5 px-[15px]"><h3 class=" body6china text-center">员工</h3><p class=" statTitle text-center">600+</p><div class=" cms_text_wrapperchina body3italic text-center"><p><a href="https://ideo.cn/jobs">加入我们的团队</a></p></div></div></div><div class="stat-card im:bg-white bg-grey-04"><div class="im:py-[35px] m-[15px] py-5 px-[15px]"><h3 class=" body6china text-center">办公室</h3><p class=" statTitle text-center">9</p><div class=" cms_text_wrapperchina body3italic text-center"><p><a href="https://ideo.cn/contact">就近搜索</a></p></div></div></div><div class="stat-card im:bg-white bg-grey-04"><div class="im:py-[35px] m-[15px] py-5 px-[15px]"><h3 class=" body6china text-center">设计能力</h3><p class=" statTitle text-center">23+</p><div class=" cms_text_wrapperchina body3italic text-center"><p><a href="https://ideo.cn/work">了解我们的设计案例</a></p></div></div></div></div><div class="flex w-full flex-col"><h3 class="text-grey-02 pb-[15px] text-center italic">psst... IDEO is pronounced EYE-dee-oh</h3><div class="mx-auto cursor-pointer"><audio class="invisible absolute h-0" src="./assets/audio/HowToSayIDEO.mp3" controls=""/><svg class="fill-current" width="27" height="21" xmlns="http://www.w3.org/2000/svg"><path d="M15.272.002a.903.903 0 0 0-.45.14l-6.975 4.36H.9a.9.9 0 0 0-.9.9v10.2a.9.9 0 0 0 .9.9h6.947l6.975 4.359a.9.9 0 0 0 1.378-.76V.902a.9.9 0 0 0-.928-.9zm7.21 2.09c-.856.007-1.221 1.09-.544 1.613a8.717 8.717 0 0 1 3.262 6.797 8.717 8.717 0 0 1-3.262 6.797.9.9 0 1 0 1.124 1.406A10.533 10.533 0 0 0 27 10.502c0-3.307-1.545-6.278-3.938-8.203a.905.905 0 0 0-.58-.206zm-8.082.432V18.48L9 15.105V5.899l5.4-3.375zm5.625 1.669c-.849.064-1.144 1.16-.44 1.64 1.451 1.022 2.315 2.706 2.315 4.669 0 1.962-.864 3.637-2.316 4.659a.9.9 0 1 0 1.032 1.472c1.94-1.367 3.084-3.63 3.084-6.131 0-2.502-1.144-4.774-3.084-6.141a.903.903 0 0 0-.591-.168zM1.8 6.302h5.4v8.4H1.8v-8.4zm16.378.59a.9.9 0 0 0-.497 1.557c.543.512.919 1.286.919 2.053 0 .767-.376 1.531-.919 2.043a.9.9 0 0 0 1.238 1.303c.88-.83 1.481-2.02 1.481-3.346 0-1.327-.602-2.525-1.481-3.357a.904.904 0 0 0-.741-.252z" fill="#515e65" fill-rule="evenodd"/></svg></div></div></div></div></div><div><div class="BandSlideShow bg-grey-04 relative my-5 h-full w-full overflow-hidden"><div class="SlideShow-FullContainer mx-auto max-w-[100%]"><div class="SlideShow-PlaceholderRow flex min-h-[720px] flex-row flex-wrap"><div class="SlideShow-SplitFlex md:max-w[50%] bg-primary-01 box-border max-w-[100%] basis-full px-[10px] md:basis-1/2 md:px-[25px]"><div class="SlideShow-IntroText flex flex-1 flex-col justify-center py-[60px] px-[35px] "><div class="SlideShow-SectionHeader relative mb-[65px]"><h3 class=" h3china ">我们的故事</h3><div class=" mr-auto mt-4 h-[5px] w-12 bg-black"/></div><div class="Text box-border w-full"><p class=" body3china cms_text_wrapperchina&#10; &#10; &#10; "/><p>从帮助苹果公司设计第一只可量产的鼠标，到推广以人为本的设计，IDEO一直走在“用设计创造转变”的前沿。来看看我们几十年发展历程中的一些大事件。</p></div><div 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stroke-width="1" fill="none" fill-rule="evenodd"><g id="close" transform="translate(1.000000, 1.000000)" stroke="#FFFFFF" stroke-width="2" stroke-linecap="round"><path d="M0.103444322,0 L9.05534454,9.00332525 L0,18.1106891" id="Path-50"/><path d="M9.02479489,0.0394750025 L17.9766951,9.04280026 L8.92135057,18.1501641" id="Path-50-Copy" transform="translate(13.449023, 9.094820) rotate(-180.000000) translate(-13.449023, -9.094820) "/></g></g></svg></span><div class="Slideshow-Info mt-[60px] px-[18px] pt-[20px] md:mt-0 md:px-[25px] md:pt-[70px] "><div class="Slideshow-Count body5 text-white ">01 / 06</div><div class="bg-primary-01 mt-[7px] mb-10 h-[3px] "/><h3 class="h3 text-white">好友联手，创办IDEO</h3><div class="body3 cms_slidshow_text_wrapper mt-[30px] text-white undefined"><p>1991年，David Kelley、Bill Moggridge和Mike Nuttall这三位好朋友合并各自公司，成立IDEO。</p><p>“要说对IDEO未来的期望，我的答案还是和我当初想的一样：每个人都能在IDEO找到自己内心的召唤；在这里感觉就像是和朋友们一起工作；所有人都在享受生活；每个人都在做着重要的事情，仿佛天生就是为了这个来到世上的一样。”<em>——</em>David Kelley</p></div></div><div class="absolute bottom-auto top-0 left-0 mb-5 flex w-full select-none justify-between md:top-auto md:bottom-0 "><div class=" cursor-pointer flex w-full justify-center p-5"><svg class="false " width="13px" height="21px" viewbox="0 0 13 21" version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink"><g id="Page-1" stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><g id="-" transform="translate(-1236.000000, -743.000000)" stroke="#FFFFFF" stroke-width="2" stroke-linecap="round"><path d="M1238.10344,744 L1247.05534,753.003325 L1238,762.110689" id="slideshow-prev" transform="translate(1242.527672, 753.055345) scale(-1, 1) translate(-1242.527672, -753.055345) "/></g></g></svg></div><div class=" cursor-pointer flex w-full cursor-pointer justify-center p-5"><svg class="false -rotate-180 " width="13px" height="21px" viewbox="0 0 13 21" version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink"><g id="Page-1" stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><g id="-" transform="translate(-1236.000000, -743.000000)" stroke="#FFFFFF" stroke-width="2" stroke-linecap="round"><path d="M1238.10344,744 L1247.05534,753.003325 L1238,762.110689" id="slideshow-prev" transform="translate(1242.527672, 753.055345) scale(-1, 1) translate(-1242.527672, -753.055345) "/></g></g></svg></div></div></div></div></div><div><div class="relative overflow-hidden pt-[60px] pb-20"><div class="flex flex-col"><div class="py-[45px]"><h1 class="h3china text-center">我们是谁</h1><div class=" mx-auto mt-2 h-[5px] w-10 bg-black"/></div><div class="mx-auto px-[8.333333%]"><p style="line-height:50px" class="h5 max-w-[675px] text-center">培养一个拥有相同价值观的团队。为了了解是什么让我们走到了一起，我们把价值观写进了一本布面精装手册，取名<a target="_blank" href="https://ideo.cn/images/LittleBookofIDEO_cn.pdf"><span class="border-grey-02 cursor-pointer border-b-2">《IDEO小红本》。</span></a> </p><div class=""><div class="absolute top-20 -right-[80px] -rotate-[23deg] "><div class="im:h-[322px] im:w-[240px] relative h-[0px] w-[0px] md:h-[228px] md:w-[170px] "><span style="box-sizing:border-box;display:block;overflow:hidden;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0;top:0;left:0;bottom:0;right:0"><img src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" decoding="async" data-nimg="fill" style="top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%"/><noscript><img sizes="100vw" srcset="/_next/image?url=%2Fassets%2Fimages%2FLBOI_01_cropped.jpg&amp;w=640&amp;q=75 640w, /_next/image?url=%2Fassets%2Fimages%2FLBOI_01_cropped.jpg&amp;w=750&amp;q=75 750w, /_next/image?url=%2Fassets%2Fimages%2FLBOI_01_cropped.jpg&amp;w=828&amp;q=75 828w, /_next/image?url=%2Fassets%2Fimages%2FLBOI_01_cropped.jpg&amp;w=1080&amp;q=75 1080w, /_next/image?url=%2Fassets%2Fimages%2FLBOI_01_cropped.jpg&amp;w=1200&amp;q=75 1200w, /_next/image?url=%2Fassets%2Fimages%2FLBOI_01_cropped.jpg&amp;w=1920&amp;q=75 1920w, /_next/image?url=%2Fassets%2Fimages%2FLBOI_01_cropped.jpg&amp;w=2048&amp;q=75 2048w, /_next/image?url=%2Fassets%2Fimages%2FLBOI_01_cropped.jpg&amp;w=3840&amp;q=75 3840w" src="/_next/image?url=%2Fassets%2Fimages%2FLBOI_01_cropped.jpg&amp;w=3840&amp;q=75" decoding="async" data-nimg="fill" style="top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%" loading="lazy"/></noscript></span></div></div></div></div></div></div></div><div><div class="relative p-[45px] "><div class="box-header mt-5 mb-10 flex items-center "><div class="h-px w-full bg-black"/><div class=" mx-5 min-w-fit "><h3 class=" body5china body5 text-center uppercase before:border-black ">我们相信:</h3></div><div class=" h-px w-full bg-black"/></div><div class="grid grid-cols-1 md:grid-cols-3 "><div class="mb-[0px] py-[25px] px-[0px] md:mb-[100px] md:p-[50px] "><div><h1 class="h3china pb-[15px]">人人皆有创意</h1><p class=" body3china ">IDEO打造各种学习平台和工具，帮助人们释放创造力。</p></div></div><div class="mb-[0px] py-[25px] px-[0px] md:mb-[100px] md:p-[50px] "><div><h1 class="h3china pb-[15px]"> 创意公司更灵活</h1><p class=" body3china ">IDEO以人才发展为核心，帮助企业组织从根本上实现创新。</p></div></div><div class="mb-[0px] py-[25px] px-[0px] md:mb-[100px] md:p-[50px] "><div><h1 class="h3china pb-[15px]"> 通力协作是解决复杂问题的最佳方式</h1><p class=" body3china ">IDEO联结各类关系网络，共同应对系统性挑战，包括教育、可持续饮食、移动出行、老龄化和死亡。</p></div></div><div class="mb-[0px] py-[25px] px-[0px] md:mb-[100px] md:p-[50px] "><div><h1 class="h3china pb-[15px]">公共生活领域的创新，要以人为出发点</h1><p class=" body3china ">IDEO通过打造以人为本的产品、服务、空间和组织结构，推动社群、城市乃至国家的发展。</p></div></div><div class="mb-[0px] py-[25px] px-[0px] md:mb-[100px] md:p-[50px] "><div><h1 class="h3china pb-[15px]">科技发展迅速，人的需求变化缓慢</h1><p class=" body3china ">IDEO将生物设计、生命科学、健康、数据等领域的新兴科技对接到人们的日常需求和期望。</p></div></div><div class="mb-[0px] py-[25px] px-[0px] md:mb-[100px] md:p-[50px] "><div><h1 class="h3china pb-[15px]">开创新事业就如同做研发</h1><p class=" body3china ">IDEO立足人的需求，帮助大型企业快速发展，推动小型企业规模化拓展。</p></div></div></div><div class="left-[23%] bottom-0 hidden md:absolute md:block"><span style="box-sizing:border-box;display:inline-block;overflow:hidden;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0;position:relative;max-width:100%"><span style="box-sizing:border-box;display:block;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0;max-width:100%"><img style="display:block;max-width:100%;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0" alt="" aria-hidden="true" src="data:image/svg+xml,%3csvg%20xmlns=%27http://www.w3.org/2000/svg%27%20version=%271.1%27%20width=%27168%27%20height=%27243%27/%3e"/></span><img 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