Does Engaging with Brands Online Make Us Love or Stress About Them?

#BrandEngagement
#CustomerExperience
#BrandLove #DigitalMarketing

Seminar,
Economics

"Will" it be Seen? Using Eye Tracking to Reexamine the Future Tense Effect in Intertemporal Choices

_{#Drift-diffusion #Model #Ddm #Linguistic-savings #Hypothesis}

Dr. Ting CHEN Earns “Rising Star Research Grant” for Breakthrough Research on Local Favoritism and Economic Reform Leveraging AI Technologies

. . .

BBA Summer Day Camp 2024 Empowered Tomorrow’s Innovators to Reimagine the Future of Business

. . .

HKBU School of Business Drives Sustainability and Innovation with Economic Infographic Challenge

. . .

Address:

The Wing Lung Bank Building for Business Studies
Shaw Campus, Hong Kong Baptist University
34 Renfrew Road
Kowloon Tong, Kowloon
Hong Kong